Futura

Futura

Futura

Citizen participation platform

2023
Academic project
Elsa Costamante
Giordano Urettini
Taohui Cheng
Rui Chen
Giorgio Guí

Futura is a project developed in collaboration with the Municipality of Milan, aimed at creating a platform to encourage active citizen participation. The goal was to support a bottom up approach to social and political issues within the city.

Research

Through desk and field research, we explored how inclusivity and intersectionality can enhance the effectiveness of a participatory platform.

Problems

Through desk and fields research we gathered three main issues that our platform should've addressed.

Lack of representation

The controls are not often well integrated within the vehicle and instrument cluster. Some buttons lack functions and the actions performed on the wheel are not reflected on the instrument cluster.

Enhance participation

Vehicle graphics are often counterintuitive and can take some time to learn. Overly complex visuals and effects can distract the driver and affect focus.

Ensure engagement

Most vehicles analysed lack the possibility to customise the view of the instrument cluster and the controls on the steering wheel.

Problems

Through desk and fields research we gathered three main issues that our platform should've addressed.

Lack of representation

Most of the current users of the platform are part of the middle upper class, living in central areas of the city.

Enhance participation

Nowadays the platform only allows citizens and city users to create and sign petitions or referendums.

Ensure engagement

The amount of people that are aware of the existence and using the platform regularly is underwhelming.

Wireframes

The creation of wireframes was used to define the application and website elements. Moreover it allowed us to test these with users using Maze.

Hi-fi

After having defined and iteratively improved the wireframes it was time to create high fidelity prototypes for the website and application.

In order to achieve a coherent look between website and application we created a UI kit.

Campaign

To raise awareness and promote the platform, a dedicated communication campaign was developed to engage and inform citizens.

Back up